Version 1.8 publishing date 29th February 2016
Botanical Trading Company LLC (“BTC”) is concerned about privacy issues and wants you to be familiar with how we collect, use and disclose information. This Privacy Statement describes BTC practices in connection with information that we collect through the website or mobile application owned and controlled by BTC from which you are accessing this Privacy Statement (respectively, the “Site” and the “App”), as well as offline where notice is legally required. By providing Personal Information to BTC, you agree to the terms and conditions of this Privacy Statement.
Personal Information BTC Collects
“Personal Information” is information that identifies you as an individual, or as a business entity and/or a legal representative thereof, such as:
BTC collects Personal Information when you participate in various opportunities that we provide, for example:
We may combine Personal Information that we collect about you with Personal Information you provide to BTC through other sources, such as product registrations, inquiries or marketing events. We will use the combined Personal Information in accordance with this Privacy Statement for as long as it is combined.
How We Use Personal Information
BTC may use Personal Information for the following purposes:
How Personal Information is Disclosed
Your Personal Information may be disclosed:
Non-Personal Information We Collect
“Non-Personal Information” is any information that does not reveal your specific identity, such as:
How We Collect Non-Personal Information
BTC and BTC’s third party service providers may collect Non-Personal Information in a variety of ways, including:
How We Use and Disclose Non-Personal Information
Because Non-Personal Information does not personally identify you, we may use and disclose Non-Personal Information for any purpose. In some instances, we may combine Non-Personal Information with Personal Information (such as combining your name with your geographical location).
If we combine any Non-Personal Information with Personal Information, e.g., when we combine information you provide upon registration with Non-Personal Information to provide you with targeted personalized marketing, the combined information will be treated by BTC as Personal Information.
Your “IP Address” is a number that is automatically assigned to the computer that you are using by your Internet Service Provider (ISP).
How We Collect IP Addresses
An IP Address is identified and logged automatically in BTC server log files whenever a user visits the Site, along with the time of the visit and the page(s) that were visited. Collecting IP Addresses is standard practice on the Internet and is done automatically by many web sites.
How BTC Uses and Discloses IP Addresses?
BTC uses IP Addresses for purposes such as calculating Site usage levels, helping diagnose server problems, administering the Site and presenting content that is tailored to your locality. We may also use and disclose IP Addresses for all the purposes for which we use and disclose Personal Information. Please note that we treat IP Addresses, server log files and related information as Non-Personal Information, except where we are required to do otherwise under applicable law.
THIRD PARTY SITES
This Privacy Statement does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any site to which the Site or the App contains a link. The inclusion of a link on the Site or the App does not imply endorsement of the linked site by BTC.
THIRD PARTY ADVERTISERS
BTC may use third-party advertising companies to serve ads when you visit a BTC Site. Please note that these companies may use information about your visit to this Site in order to provide advertisements about goods and services that may be of interest to you. In the course of serving advertisements to this Site, these companies may place or recognize a unique cookie on your browser. If you would like more information about this practice and to know your choices about not having this information used by these companies, please visit http://networkadvertising.org/optout_nonppii.asp.
BTC uses reasonable organizational, technical and administrative measures to protect Personal Information under BTC control. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with BTC is no longer secure (for example, if you feel that the security of any account you might have with BTC has been compromised), please immediately notify BTC of the problem by contacting BTC in accordance with the “Contacting BTC” section below.
CHOICES AND ACCESS
Your choices regarding BTC’s use and disclosure of your Personal Information
BTC gives you choices regarding BTC’s use and disclosure of your Personal Information for marketing purposes. By contacting BTC, you may opt-out from receiving future electronic marketing messages from BTC and request that we not share your Personal information with unaffiliated third parties for their marketing purposes.
We will try to comply with your request(s) as soon as reasonably practicable. Please note that if you opt-out as described above, we will not be able to remove your Personal Information from the databases of unaffiliated third parties with which BTC has already shared your Personal Information (i.e., to which we have already provided your Personal Information as of the date that we implement your opt-out request). Please also note that if you do opt-out of receiving marketing-related messages from BTC, we may still send you important administrative messages, and you cannot opt-out from receiving administrative messages.
How you can access, change or suppress your Personal Information
If you would like to review, correct, update, suppress, delete or otherwise limit BTC use of your Personal Information that has been previously provided to BTC, you may contact BTC in accordance with the “Contacting BTC” section below.
In your request, please make clear what information you would like to have changed, whether you would like to have your Personal Information suppressed from a BTC database or otherwise let BTC know what limitations you would like to put on BTC use of your Personal Information. We will try to comply with your request as soon as reasonably practicable.
We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Statement unless a longer retention period is required or allowed by law.
USE OF SITE BY CHILDREN
BTC is committed to protecting the privacy needs of children and we encourage parents and guardians to take an active role in their children’s online activities. BTC does not target the Site or the App to children less than fourteen (14) years of age or knowingly collect information from children for the purpose of selling products or services. BTC may participate in select educational programs such as science and environmental awareness in support of schools and communities.
Your Personal Information may be stored and processed in any country where we have facilities or where we have engaged a service provider, and by using BTC Site or App you consent to the transfer of information to countries outside of your country of residence, including to the United States, which may have different data protection rules than in your country.
We ask that you not send BTC, and you not disclose, any sensitive Personal Information (e.g., information related to racial or ethnic origin, political opinions, religion or other beliefs, health, criminal background or trade union membership) on or through the Site or App or otherwise to BTC.
UPDATES TO THIS PRIVACY STATEMENT
BTC may change this Privacy Statement. Please take a look at the “LAST UPDATED” legend at the top of this page to see when this Privacy Statement was last revised. Any changes to this Privacy Statement will become effective when we post the revised Privacy Statement on the Site or App. Your use of the Site or App following these changes means that you accept the revised Privacy Statement.
If you have any questions about this Privacy Statement, please contact BTC in writing to the following address:
Botanical Trading Company LLC
P.O. Box 1226
Hockessin, DE 19707